(Online Course) How to Write Social Media Templates That Won't Make You Sound Like a Robot

September 05 - 06 , 2019
  • Timeframe: Two 60-minute online sessions (2pm ET)
    • Part 1: Thursday, September 5, 2019, 2:00 pm–3:00 pm ET
    • Part 2: Friday, September 6, 2019, 2:00 pm–3:00 pm ET
  • Part 1 topics
    • Understand risks and rewards of using templates to communicate with customers
    • Assess what your own template library is doing for your operation and what it might be costing your operation
    • Recognize the signs of a healthy, up-to-date template library
    • Assess whether your templates are written in your company’s brand voice
  • Part 2 topics
    • Identify the templates that are used 90% of the time
    • Get frontline agents’ input on how they use the templates
    • Learn how to write templates that make free texting easy
    • Plan for ongoing maintenance of your template library to avoid big rewrite projects in the future
  • Two quizzes: One five-question quiz for each of the two sessions
  • Self-assessment: “How easy are our templates to customize?”
  • Resource: “Seven Simple Steps For Updating Your Template Library”



Registration Fees

SOCAP Member: $179
Non-Member: $379