Day 2 - SOCAP Symposium - thoughts from the windy city
Amy McIntyre – great speaker and an excellent way to jump start the day. Nuggets from her presentation that I liked most:
- Hire the right people
- Get rid of the wrong ones
- Take very good care of the ones you keep
- Learn to listen…say thank you…and say I’m sorry
Leveraging Contact Center Data to Develop Usable Consumer Insights…Ed Billmaier – the key = ATTITUDE, be a strategic differentiator not a cost center…pursue the changes needed in your company
Leveraging Social Media in Product Recalls…Listen first; have a social media plan/strategy before you are in crisis mode and don’t be afraid of social media
Eileen Troise – Dannon
Another Wonderful Day
Another wonderful day with my SOCAP family.
Wow! Amy Curtis-McIntyre started the day off perfectly! She had the whole group rolling with laughter and still delivered a powerful message.
The sessions were great and proved so effective in sharing ideas. Can’t wait for the social tonight!
Matt Sanders – Hyatt
A Wonderful Time on Day 1
A wonderful time at the conference so far reconnecting with old friends and making many new ones.
Today was spent with the industry communities where I moderated the travel and hospitality session. We were a small group but had some great discussions and wonderful ideas. We identified unanimously that our highest priority was to get more participation from our industry in the SOCAP organization.
I know that we are going to have another great day tomorrow! I’m looking forward to hearing Amy Curtis-McIntyre speak!
Matt Sanders – Hyatt
First day thoughts
I think everyone will agree that its been a long but informative and productive day at the symposium. The learnings shared from the benchmark study gave me some good insights into where I match up with other companies in the food and beverage industry. I already have a long list of things to take back to my team!
I won’t go into the details of what I learned from the community meetings today, mostly because my brain is so full of stuff that I can’t get it all into a clear, usable format! I will say that the discussions we started at our breakouts today have spilled over into the evening, and I’m sure we’ll continue to discuss them in the days and weeks to follow.
I hope that some of the ideas we began to generate today gain some traction and we are able to follow through with them. I know I’m particularly interested in the social media aspect of consumer affairs. Bob Evans has recently started discussions with our customers on Facebook, Twitter and through the use of company blogs and we feel like we’re starting to have the two way conversations that our customers are looking for. I’d love to be involved in initiatives to help move social media forward not only for my company but for others who are interested.
I’m looking forward to the sessions tomorrow, but I’m going to call it a night so my brain can rest and be refreshed for the morning!
Sarah Meenach – Bob Evans