Tuesday, March 13th
Recent SOCAP benchmarking suggests that more than half of consumer affairs teams now report to marketing. How can consumer care fit into marketing? How can consumer affairs organizations build a business case that clearly demonstrates the value of their work?
Doors open at 9:15am!
Morning Session: 2 Amazing Keynotes!
John Stieger, CMO at Wilke Global. John will share how he drove millions of investment dollars to consumer care during his 10 years at P&G and show you how to effectively communicate the value of consumer care with marketing and executive leadership.
Al Emerick, Founder, Value Mapping TM. Al will share key strategies for demonstrating the business impact of consumer care initiatives through value-mapping.
Afternoon Session: Shark Tank
The afternoon session will host an interactive Shark Tank style workshop featuring a surprise panel of sharks! Put our morning session to work and head into the Shark Tank.
Win over the sharks - win prizes!
100 Bayer Boulevard
Whippany, NJ 07981