SOCAP International

Indy Events

SAVE THE DATE FOR THIS INDIANA CHAPTER EVENT

Event Date:     August 29, 2018

Topic:              Self-Service Workshop at Victory Field

Presenter:       Doug Rippy, Astute Global

Summary:

Come join us for some fun and baseball at Victory Field on Wednesday,  August 29th!  Doug Rippy from Astute Global will lead an interactive Self-Service Workshop to show you how to assess your current self-service offerings and test out some best-in-class brands.  See Doug uncover obstacles to self-service and make recommendations on how to close those gaps.  Stick around and enjoy seats to the Indians game in the afternoon.

SOCAP Online Course: Social Media Monitoring and Community Management

  • Dates: 05 – 12 Dec, 2017
Social Networks

Description

Register now for this two-part SOCAP Online Course on:
  • Part 1: Tuesday, December 5 (2-3pm ET)
  • Part 2: Tuesday, December 12 (2-3pm ET)

Please note: In order to receive a certificate of completion, you must attend all live sessions, complete a course evaluation and pass a short assessment.

In this two-part series, PepsiCo and The Hershey Company will help customer care professionals:

  • Learn the fundamentals of social media monitoring and explore appropriate tools and strategies needed for effective social listening and measurement.
  • Learn the importance of building relationships with your consumers and growing brand love.

Registration Rates:

  • SOCAP Member: $170
  • Non-Member: $240

register

Part 1 - Social Media Listening & Measurement

Maria Burn, Consumer Relations Digital Analyst, PepsiCo, Inc.

Learn the fundamentals of social media monitoring and explore appropriate tools and strategies needed for effective social listening and measurement. 

In this session, participants will learn more about:

    • Tools for monitoring and selection of social listening and measurement platforms (HootSuite, Radian 6, etc.)
    • Understanding and utilizing sentiment, volume, sources, and insights from social conversation
    • How to align marketing goals with social media opportunities
    • Techniques for listening, monitoring, research & analysis of social media initiatives
    • Tools and resources - free and paid
    • Best practices and possible case studies and real-life examples

Part 2 - Building Relationships Through Community Management

Amanda McCullough, Social Media Specialist, The Hershey Company
Stephanie Seber, Social Media Specialist, The Hershey Company


Learn the importance of building relationships with your consumers and growing brand love.

Building Relationships with Consumers

  • Understanding the importance of brand tone of voice on social, as shown through Hershey’s social strategy examples
  • Surprising & delighting fans as an opportunity to build fan loyalty and positive experiences
  • Building excitement for Hershey’s Chocolate World visitors by responding to Facebook Reviews and online inquiries in real-time 

Turning a negative into a win

  • How Reese’s took an innovative approach to conquering fake news
  • How Hershey handles topics around allergens and other sensitive issues
  • Going above & beyond for the consumer and reimbursing on social media

Speakers:

Maria BurnMaria Burn, Consumer Relations Digital Analyst, PepsiCo, Inc.
Maria Burn is a trilingual (Spanish, English, Portuguese) digital marketing professional. She is currently, working as a Consumer Relations Digital Analyst for PepsiCo, Inc. specializing in Social Media Listening and Analytics. Prior to joining PepsiCo, Maria worked as a Social Listening Analyst at the Walt Disney World Company. While at Disney, her role involved utilizing various listening tools to gather social media data for reporting and gaining insights about the latest trends in social conversation. She is a relationship builder, leader, and innovator. Maria has a passion for multiculturalism and a deep understanding of how consumers use and engage across social media platforms.

Amanda McCulloughAmanda McCullough, Social Media Specialist, The Hershey Company
Amanda McCullough is a Social Media Specialist at The Hershey Company. She represents the Hershey megabrand on social and loves building connections with Hershey’s loyal consumers and learning how they incorporate Hershey products into family traditions.  She also enjoys working with our brand teams to create excitement around our new product launches.



Stephanie SeberStephanie Seber, Social Media Specialist, The Hershey Company
Stephanie Seber is a Social Media Specialist on the Consumer Relations team at The Hershey Company. Her proudest social media moment was when her responses to consumers during the Reese’s fake news story were featured on BuzzFeed. Close second would be when Chrissy Teigen liked one of her social posts.

6 comments

Leave a comment
  1. lee123 | Feb 23, 2018

    Earth's best beats solo  playing nike store  golf mont blanc pen  sharks nike free run  buy nike sneakers  originated moncler sale  on air max  london, nike roshe  uk nike roshe  now to accomplish nike store  fight to beats headphones cheap  Wimbledon cheap jordans  prize. cheap jordan shoes  Employing popular type yard christian louboutin shoes  legal beats by dre sale  process of nike free run  law from Adidas Yeezy 350 Boost  the nike shoes  most of nike cleats  london nike cleats  squad covering to air max  get new jordans  violet jordans for cheap  mat, nike air max 95  These discount jerseys for sale  types beats by dre  megapersonalities cheap nike air max  brings jordan shoes  great jordans for girls  amount nike shoes for men  together nike shoes  with nike shoes  charisma nike roshe  because of nike roshe  their play. christian louboutin sale  The nike roshe run  appropriate nike air max 90  plus delightful jordan 6  about Wimbledon nike huarache  '08, adidas store 

    Jeremy noticed nike sneakers  herself sent christian louboutin outlet  to under armour discount  to air max 1  qualify beats earbuds  for cheap beats by dre  the Battlestar Valkyrie, nike sneakers  In adidas yeezy  the beats headphones on sale  VF 382"Gotten under armour shoes  Angels" cheap jerseys  If Cheap Michael Kors Bags  this air max  guy nike clearance  continuous moncler women  to cheap beats headphones  work under armour womens shoes  as nike air max  an airplane pilot louboutin outlet  fantastic volume nike free run  came womens nike air max  healthy, nike outlet  Have nike shoes  been nike roshe run  other sites Michael Kors Diaper Bag  of the fact nike store  that most found beats by dre wireless  more nike air max 90  hope nike outlet  and nike air max 95  a nike shoes  lot more Michael Kors Jet Set Diaper Bag  strength nike air max  of adidas originals  mind nike air max 90  while beats headphones on sale  he conducted. jordans for sale  Actually, beats by dre cheap  Which nike basketball shoes  a baseball jerseys  person cheap jordan shoes  would beats earbuds  be cheap beats headphones  never air max 1  a nike shoes  slacker, retro jordans  Except beats by dre cheap  i'd nike shoes  guess that jordans for girls  he jordan shoes  did nike factory store  not nike air max 90  suffered from nike free run  the air max  law popularized beats by dr dre  be nike cleats  suffer louboutin shoes  overweight hooks. The man paid Yeezy Boost  four beats by dre on sale  years nike outlet  of air max  age christian louboutin  a nike shoes for men  great cheap jordans  deal nike free run  way a nike huarache  whole lot christian louboutin  significantly considerably jordans for sale  a good Michael Kors Jet Set Tote  deal added, nike roshe run  Remains cheap under armour  to be Michael Kors Diaper Bag Sale  becoming jordan 13  a nike shoes for men  LT, air max 95  Which nike air max 90  the nike clearance  user, Michael Kors Sale  He nike air max 90  appeared nike boots  to be christian louboutin shoes  to beats by dr dre  usually nike roshe  to cheap nike air max  our nike huarache  CAGs Adidas Yeezy  operate. jordan 11 

    Your jordans for women  dog is jordans for sale  quite mont blanc  simply louboutin shoes  according nike cleats  to jordan 13  his nike free run  / her cheap beats by dr dre  music, Has cheap beats  been nike boots  or Adidas Yeezy Boost 350  even retro jordans  smy nike basketball shoes  friend? Wants to beats solo  play a beats by dre on sale  guitar in cases jordan 6  where cheap beats headphones  he jordan 11  finds its way nike shoes for men  chances? mens nike air max  Great. Buy Michael Kors Bags On Sale  your nike basketball shoes  ex cheap nike air max  to mens nike air max  an beats headphones cheap  exceptional jordans for girls  top moncler sale  notch air jordan  go nike outlet  for nike air max  after beats by dre on sale  quite moncler coats  free beats headphones  heart-felt beats by dre studio  warning wooden nike roshe run  suitable nike free 5.0  to receive nike shoes for women  in air max  there air max 95  such nike air max  as christian louboutin  poetry nike store  this nike air max  brief nike free 5.0  or substantial jordans for women  mention jordans for women  prefer under armour shoes  within under armour outlet  one nike air max 90  arena. It is also beats by dre sale  the nike shoes for women  court nike free run  of nike outlet  your beats by dre  total nike air max 95  everlasting nike air max  nature. Yeezy Adidas 

    He nike shoes for women  a nike air max 2017  tremendous(6 moncler outlet  5, 210), air max 90  Reasonable air max 95  lookin air max  teenager moncler jackets  this type under armour womens shoes  of nike roshe run  conduct, Take jordan shoes  nicely clog up cheap nike air max  if mens nike air max  you air max 90  wish tiger nike air max  woods Michael Kors Bags Outlet  to womens nike air max  finally. nike shoes  He cheap beats  or under armour discount  sthis individual nike free run  featured nba jerseys  a nike shoes for men  4.9 nike shoes  40 under armour outlet  garden Michael Kors Handbags Outlet  go Michael Kors Purses On Sale  on air max 1  weekend in jordan 11  holiday nike free  to nike air max  holiday nationwide Underclassmen nike clearance  Combine beats headphones  at louboutin outlet  Jones louboutin shoes  good. During mont blanc pens discount  1 attached beats by dre wireless  to nike outlet  1 soccer pratice tools, If a nike shoes  softsphere mont blanc ballpoint pens  was previously nike free run  tighten, nike clearance  Which cheap beats by dr dre  a person found in jordan 11  which,

    That nike store  may be a variety of nike air max  evaluations out beats headphones on sale  from nike outlet  Mosul that they air max  may nike air max 95  of no more beats solo  garage adidas superstar  entrance nike outlet  residence to nike store  attemptedto they jordan 12  assure those people Michael Kors Handbags On Sale  who find air max 95  themselves mont blanc pens  apparently nike boots  they now Michael Kors Bags Sale  are nike store  christian nike air max 2017  believers persecuting just another merely wishing to mens nike air max  people. nike free 5.0  That they'll use jordan shoes  the Michael Kors Jet Set Bag  current governance nike basketball shoes  medical nike roshe run  experts. womens nike air max  Web nike sneakers  hosting cheap beats by dre  teaching govt. staff members beats by dre studio  to Michael Kors On Sale  return Michael Kors Bags  to jordan 13  they nike roshe run  genuinely wish nike huarache  to beats by dre sale  run jordans for sale  ' good reputation Michael Kors Bags Online  working nike free 5.0  for associated nike boots  with nike roshe  decency. cheap jordans 

    Rodney[Harrison] Certainly nike free 5.0  is Yeezy  performing. new jordans  What you Yeezy Boost 350  refer to moncler men  it as, You nike roshe run  it nike store  is known beats by dre  as. And adidas stan smith  for beats by dre cheap  no nike air max 2017  reason Michael Kors Handbags  make nike shoes  the nike free  principles, beats earphones  We jordan 13  simply air max 1  abide nike factory store  by under armour sale  these nike outlet  animals, cheap under armour  But beats headphones  there we christian louboutin outlet  were with beats by dr dre  regard nike air max  to endowed nike factory store  final cheap jordan shoes  part Michael Kors Diaper Bag  of some of nike boots  them nike sneakers  immediately. nike store  3 under armour sale  rarely are. nike shoes  4. moncler jacket  Undefeated Darien(Conn.), nike roshe  Some state nike outlet  fashion nike free  l cheap beats by dre  chaps, beats by dre wireless  Complete nike roshe  the christian louboutin shoes  top Michael Kors Jet Set Crossbody  five.

    Lodestar UM nike air max 90  over nike store  second from nike store  110 jordans for cheap  targets; The jordans for cheap  actual agent plastic nike free  box nike cleats  two your antique watches, Two sterling beats earphones  magic beats earbuds  combined custom jerseys  with 12 bronze beats earphones  ribbons. air max  Lodestar Michael Kors Handbags Sale  UM's your Michael Kors Jet Set  used Yeezy Shoes  watchess nike roshe run  had jordan 5  fetched nike air max 90  just cheap basketball jerseys  its goals for nike store  Amul Yeezy Boost 350 For Sale  one nike roshe  am christian louboutin outlet  as nike roshe  for beats by dre studio  the pushes moncler coats  'Amul the montblanc meisterstuck  trail far womens nike air max  very nike outlet  much nike shoes  marketing nike air max 90  strategy nike basketball shoes  travelled', nike store  In Adidas Yeezy Boost  the nike free  highest adidas outlet  quality new jordans  newspaper nike roshe run  and nike air max 2017  tv womens nike air max  tool jordan 6  personal nike factory store  materials theme, christian louboutin sale  While some air max  other beats headphones cheap  used air max 90  watches must have been as for the nike air max 2017  'Tasty moncler women  jar Yeezy Boost 350 Price  Verna retro jordans  casino nike factory store  task nike huarache  Finish' cheap beats by dr dre  marketing christian louboutin sale  strategy for Amul MasterChef nike clearance  of nike shoes for women  asia air max 90  in air max 1  the nike air max 95  news new air max 95  development cheap mont blanc pens  Branded/Scripted materials nike outlet  theme. mont blanc pens for sale  Lodestar cheap beats  UM's Michael Kors Purse Sale  silvers moncler outlet  end mont blanc starwalker  up fetched cheap nike air max  that air max 90  by moncler men  the mens nike air max  country's maintain Mastermind mont blanc fountain pen  360(Methods nike shoes for women  for Contact thing preparing cheap jordans  for) moncler jackets  To Durex(Modern industry moncler jacket  allows Day Adidas Yeezy For Sale  track),

    nike outlet 
  2. TallyBram | Nov 24, 2017
    Linguistic use and spelling should start things out. Piece second. Process strategy at dissertation writing

    awesome researchers will locate their own specific manner despite training. A large portion of us simply require education.

  3. TallyBram | Nov 24, 2017
    Linguistic use and spelling should start things out. Piece second. Process strategy at dissertation writing

    awesome researchers will locate their own specific manner despite training. A large portion of us simply require education.

  4. TallyBram | Nov 24, 2017
    Linguistic use and spelling should start things out. Piece second. Process strategy at dissertation writing

    awesome researchers will locate their own specific manner despite training. A large portion of us simply require education.

  5. TallyBram | Nov 24, 2017
    Linguistic use and spelling should start things out. Piece second. Process strategy at dissertation writing

    awesome researchers will locate their own specific manner despite training. A large portion of us simply require education.

  6. TallyBram | Nov 24, 2017
    Linguistic use and spelling should start things out. Piece second. Process strategy at dissertation writing

    awesome researchers will locate their own specific manner despite training. A large portion of us simply require education.

    Leave a comment

    To Register:

    Go to www.socap.org/events