Upcoming Webinars

SOCAP International Webinar Series

SOCAP International's Webinar Series delivers industry-leading education right at your fingertips.  SOCAP webinars feature prominent speakers and subject matter experts on the hottest topics facing customer care today.  Get the information you need to stay abreast of emerging trends, key regulations and the newest technologies!


Previous SOCAP Webinar recordings can be found in SOCAP's Learning Portal, your one-stop location to access essential resources 

  • Managing Consumer Response in a Big Data World, Kashi GMO Case Study
  • 5 Ways to Write Great Chat to Customers Plus a Plan for Measuring Chat
  • Best Practices for Surveying Your Customers
  • and more...

 

Now Accepting Webinar Proposals - Click here to submit a proposal!

Upcoming Webinars


 

 

 

Tuesday, November 18, 2014 (2-3pm ET)

Innovating in Today's Experience Economy

Presented by B. Joseph Pine II, co-author, The Experience Economy

In a world where goods and services are no longer enough, what people want are experiences and memorable events that engage each customer in an inherently personal way. It's fast becoming an imperative, therefore, to innovate in experiences, creating offerings, places, and customer initiatives that get them to want to spend time with you. Think about and discuss how you can innovate in such experiences - for what business you think you are in will determine your opportunities for growth now and into the future.

You will learn about:

  • the importance of embracing a theatre model for your people - for experiences are staged
  • how to efficiently serve customers uniquely - for mass customizing automatically turns goods into services and services into experiences
  • how to use digital technology to fuse the real and the virtual - for customer value today lies out on the digital frontier.

 

Register Here!

 

 

Text/HTML

 

2013 Annual Conference: Save the Date!

SOCAP Online Courses

CRM Magazine Global Module

2011 CRM Issue 1